Your product journey starts here

X&Y is a global product design and growth marketing consultancy.

What is X&Y Studio?

X&Y is a global product consultancy specialising in consumer research, product design, product marketing strategies and executions within the hardware and consumer technology sector.

Typically this will be for new or unique products that don’t currently fit into the standard norms or are slightly outside of it, making it difficult to use traditional methods. This is where a tailor made ‘specific to you’ plan is made.

Our clients range from global big names to small garage-based start-ups. We are always excited to work with clients how are passionate about their products!

OUR CLIENTS

Dyson

Windeler

Donner Music

Aiper

OPPO

XGIMI

Tastee

Meraki

Rheo

Orange Power

Dyson • Windeler • Donner Music • Aiper • OPPO • XGIMI • Tastee • Meraki • Rheo • Orange Power •

What Does X&Y Do Differently?

All insights provided are actionable

The common problem with insights and conceptual work is reinventing wheels, speaking the known truth. X&Y provides a free return policy if there is NO new unknown X discovered from our research or product evaluation.

Fit in your budget

Having worked in the product development fields for years, our team knows where the cuts and twists can be made to tailor to your budget. X&Y guarantees to make it work at all budget levels, from millions to zero!

Think differently

X&Y has some interesting brains behind the scenes, it manages a wide range of talents, leveraging Ex-Dyson, Ex-Rolls-Royce design resources, high street brand channels, as well as international consumer panels.

Do it ourselves

Instead of passing on your project requirement to downstream partners, X&Y assures you with a no-third-party at brief and proposal stage guarantee. You have our full attention and the most authentic brain to tackle your problem together!

All results are tracked and measured

We provide a proposal with clear objectives and expected results outlined. It is in your rights to known how to benchmark our performance and to assess how well we have met your expectation.